Tuesday, November 10, 2026

(Save the Date) Building a Global Beverage Brand Across Cultures: The Rise of Japanese Green Tea Giant ITO EN

Name: (Save the Date) Building a Global Beverage Brand Across Cultures: The Rise of Japanese Green Tea Giant ITO EN
Start: 2026-11-10T17:45:00-05:00
Location: Columbia Business School

Organized by Center on Japanese Economy and Business

Time

12:45 PM –
1:45 PM EDT

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Save the Date
Building a Global Beverage Brand Across Cultures: The Rise of Japanese Green Tea Giant ITO EN
Tuesday, November 10, 2026 | 12:45 – 1:45 PM (Lunch will be provided)
TBD, Columbia Business School

Featuring: Yosuke J.O. Honjo, CEO & Founder, ITO EN US Group

Moderator: Ryoko Ogino, Managing Director; Co-Founder, Japanese Management Leadership Program, CJEB

Note: This event is limited to Columbia Business School community members and CJEB affiliates.